Bet 9ja is an online bookmaker company that provides betting on main sporting events functioning in Nigeria. Operating under KC Gaming Networks Limited and run by a series of shareholders of multiple nationalities, the website is certified by the Lagos State Lotteries Board (LSLB) with permission to operate in other parts of Nigeria. Bet9ja.com is the third most-visited website in Nigeria after Google and YouTube in late April 2020, according to Alexa.com, a global internet traffic ranking firm. It is also the top most-visited local site in Nigeria and the only Nigerian website in the top 500 most-visited websites globally as of April 2020, according to a latest listing by IABC Africa. Bet9ja was co-founded by Ayo Ojuroye and Kunle Soname who are its Chief Executive Officer and chairperson respectively. In 2022, Bet9ja became the main sponsor/partner of the Nigeria Professional Football League. The company was the primary sponsor of the 2019 edition of Big Brother Naija.