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The difference between the pleasure products industry when we started Doc Johnson in 1976 and the pleasure products industry today is night and day. There are hundreds of manufacturers and distributors, and thousands of retailers around the world. Based on what we’ve seen, we can expect nothing less than rapid, continued mainstream success and growth for the pleasure products industry in the years and decades to come.

They are ideal for couples looking to explore new dynamics in their sexual relationship and are available in various sizes and styles to suit different preferences. We-Vibe’s adult toys are all about that special sensation between you. As the first woman to own a novelty company in the US, I felt that we could better address the needs of women. Since then, we’ve maintained our focus on women, but have introduced a variety of products to service other consumer segments.

Bing, for example, specifically cites violent or torture-related content as being in violation of their policies. Selling sex toys can be difficult, in part, because it’s difficult to market sex toys. Below lists the marketing options for the adult toy market, exploring the benefits and drawbacks of each. As a result of modern society’s sexual liberation, sex toys are much less taboo. With the veil of illicitness lifted, selling sex toys has become a more mainstream and extremely profitable business. In fact, the global sex toy market is predicted to see nine percent growth between 2019 and 2026, from being valued at 28 million dollars to 52 million dollars.

AI is revolutionizing the industry with the launch of smart sex toys that can be controlled remotely. For instance, in January 2023, Lovense integrated ChatGPT API to launch the Lovense ChatGPT Pleasure companion. It can sync the company’s sex toys with the remote app and BLOOM’s audio erotica and can personalize the user experience based on emotional and physical experiences. Moreover, with the growing research on AI technology, the market has witnessed increasing demand for such AI-powered sex toys. Editors also spoke with a sex and relationship expert to better educate readers on how sex toys may enhance relationships and the role that they may play when lovers are apart. We inquired about the best ways to use these sexual devices and matched those qualifications against product specs for each toy listed in this guide.

At Forbes Vetted, we’ve researched, written and published roundups on dozens of wellness and self-care topics. A media buy refers to the purchasing of advertising from a media company like a newspaper, magazine, blog, website, or television network. There’s the big fish, like a commercial during the Super Bowl, the cost of which is estimated to be one million dollars for five seconds. Instead, smaller, more targeted buys will be in your business’ price range and reach a more specific audience.