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In the decade following this phenomenon, these products have become so popular that a recent survey found 65 percent of female consumers own a sex toy. And this boom is unlikely to taper off any time soon with the growing interest in sexual wellness and rise in sextech start-ups. This cursory overview of the laws surrounding product packaging, marketing, images and videos, product naming, and design and materials is only intended as informational. If you’re interested in how to sell sex toys in a manner that complies with laws, it’s best to seek counsel from a law expert.

African countries have a weak presence in the market for sex toys due to low awareness of sexual health. The market has experienced a significant degree of innovation in recent years. Technological advancements, changes in societal attitudes toward sexuality, and a growing emphasis on sexual wellness have contributed to a dynamic and innovative landscape within the industry. The global sex toys market size was estimated at USD 35.2 billion in 2023 and is expected to grow at a CAGR of 8.69% from 2024 to 2030.

Get intimate from afar with these app-controlled vibrators, suction toys, rings and more. You can read more about how we enlisted actual long-distance couples to test and review sex toys at the end of the guide. Rabbit vibrators are extremely popular in the sex toy space, and for good reason. With two arms, they provide both external and internal stimulation. When you buy a vibrator, it’s essential to know how to keep it clean.

Roughly 1 in 3 adults 40-plus say they’ve used a vibrator for solo and partnered sex, according to AARP’s Ageless Desire study. You might be ready to try sex toys to spice up your 50-plus sex play, but where to shop for them can be daunting. An actual store where you can talk to a salesperson and browse might be appealing unless you are afraid of, yikes, is that my neighbor?!

This sleek, angled shape also makes the toy convenient to use for clitoral stimulation during intercourse, as it doesn’t take up a lot of space. Because pleasure is highly subjective, our testers couldn’t possibly represent the needs and preferences of every person who may enjoy using a vibrator. Anorgasmia, low libido, genital pain or discomfort, or limited genital function can be factors. In cases of anorgasmia or low libido, a tried-and-true toy such as the Magic Wand may be preferable. I’m a full-time writer and sex educator who has tested more than 200 different sex toys in the past 25 years. I began blogging about sex toys in 2011, and I worked as a toy tester and copywriter for the retailer The Stockroom for several years.

Our huge selection is here to fulfill your fantasies and make you feel fucking amazing. Traditionally, a lipstick vibrator will indeed look like a tube of lipstick, which is cool in a secret agent sort of way. But the best feature of this kind of sex toy, other than the joy of its novelty, is that the flattened tip allows for a little more direct, vibrating surface area to be applied to the clitoris. These disposable male masturbation sleeves from Tenga come inside of an egg-shaped container, and each has a unique texture. You can buy the eggs à la carte or as a pack of six (like a carton of eggs—get it?).